Studying Time: 7 minutes
Do you assume that almost all of greeting card messages are bland and that you might write higher, given the possibility?
Then that is the chance for you!
There’s respectable money to be made out of writing greeting card messages.
It’s a really aggressive market so it’s possible you’ll not wish to make a profession leap simply but, however it could actually present a outlet on your creativity that may earn you some further money.
It doesn’t take a lot – a punchy pun might earn you as much as £150!
Writing Greeting Card Messages – The place to Begin
Analysis, analysis, analysis
It’s important that you just analysis the greeting card market earlier than you begin. Trawl across the outlets and have a look at playing cards on supply and the wording inside them.
This will’t be burdened sufficient. It’s time consuming but it surely’s essential. It should additionally find yourself saving you time in the long term. Many publishers don’t even get previous the primary few strains or phrases in a proposal as a result of so many candidates don’t analysis earlier than submitting.
The very first thing to notice is that not all playing cards are created equal – there are numerous genres.
The three fundamental varieties are:
Conventional playing cards which use metered, rhyming poetry
Up to date prose playing cards, which are usually the sentimental playing cards
Humourous, pun-filled or intelligent playing cards, that are by far the most well-liked
Conventional playing cards are probably the most technical and are due to this fact largely written by in-house employees. Nevertheless, each prose and humorous playing cards are written primarily by freelance writers.
Decide your fashion – however no matter fashion you select, just remember to’re pitching to the proper writer! Don’t ship pitches of your funniest work to publishers of clean playing cards.
You have to maintain your analysis organised, so once you begin submitting your work you’ll be able to maintain monitor of what stage of contact you’re at with every writer. Create an spreadsheet with these particulars:
Web site addresses
Sort of playing cards bought by the publishing firm
Dates you’ll have submitted guideline requests or work
In the event you acquired an electronic mail or written response, maintain monitor of dates and the identify of one that contacted you
You might have to ship follow-up emails monitoring the standing of your submissions or thanking editors for suggestions. Maintain monitor of follow-up dates. That is your alternative to ascertain a rapport with somebody and place a character with a reputation.
Maintaining organised data requires effort, but it surely’ll prevent time in a while. Analysis and phone is required on a continuous foundation since publishers’ necessities change on a regular basis. In the event you’re going to be submitting seasonal playing cards, bear in mind they produce them months upfront so Christmas card submissions could also be wanted in July. Test in periodically with publishers to see what seasonal submissions are at the moment required.
The very best place to begin your analysis is at a high-street card store. Go in and be aware of the forms of playing cards accessible, learn them, and get an thought of what forms of playing cards are in style. Take down the writer identify, which could be discovered on the again. You must write down as many publishers as attainable. You’ll be able to in fact additionally do that on-line.
Discovering smaller publishers provides you with entry to a market with much less competitors. Smaller corporations can pay much less, nonetheless they’re an important place to get your foot within the door as competitors is fierce in greater corporations. These could also be a bit more durable to search out, however, once more, the preliminary analysis will repay.
Strive smaller reward boutiques or unbiased outlets for smaller publishers. Why not go to area of interest outlets like craft shops, restaurant reward outlets, ebook shops and pet outlets? Take a look at uncommon locations, comparable to residence furnishings shops that generally promote greeting playing cards. Investigating a majority of these outlets provides you with some smaller publishing firm names that you could be not have discovered at your high-street greeting playing cards store.
One other great spot to search out publishers is at greeting card commerce gala’s. You’ll be able to meet all types of publishers multi functional go and get an thought of which of them you wish to pitch to.
Some commerce exhibits embody:
Remember that publishers typically received’t be capable to talk about your concepts at their stands. In the event that they’re too busy to talk to you, don’t throw within the towel simply but – it doesn’t essentially imply that they’re not in any respect. They’ll virtually actually be keen to cross on the small print of the particular person you have to converse to, so you must make a remark of any particulars they can provide you and comply with up later.
Now that each one your analysis is full, you can begin contacting publishers. Most publishers have their tips on-line, which makes analysis and tailoring your pitches simpler than ever. Do not forget that numerous pitches aren’t even reviewed as a result of they don’t comply with the rules, so prioritise this.
In the event you aren’t in a position to view submission tips on-line, you must electronic mail the writer requesting them. Don’t submit any work or concepts with out first studying their submission tips.
It’s greater than doubtless you’ll make your submission through electronic mail, however should you do submit something bear in mind to incorporate a self-addressed stamped envelope along with your request. Bear in mind to comply with the rules intently, and submit electronically if that’s what’s requested. If the writer would really like you to submit your submission, be certain your identify and phone particulars are on each sheet as items of paper can go astray, and ensure you ship every part with recorded supply.
Don’t submit any work or concepts with out first studying the writer’s submission tips.
Embody a self-addressed stamped envelope if you want your submissions returned. Ensure that your envelope is giant sufficient on your work and that it has the right amount of postage. You have to make the editor’s life as straightforward as attainable.
A very powerful factor to recollect is to comply with their directions explicitly. In the event you’re requested to ship a self-addressed envelope and to maintain your submissions to below 100 phrases, do it. You have to be inventive because it’s a aggressive market, nonetheless, needless to say they get tonnes of purposes and wish a fast technique to weed individuals out. The quickest method is to eliminate those that can’t comply with directions.
Stepping into e-cards
A booming sector of greeting playing cards is in fact the e-card. Like card publishers most of those corporations have their tips listed on their websites. Rigorously evaluation their content material and tips earlier than submitting any of your work.
Clicking on the contacts part is normally the place one can find submission particulars.
The ready recreation
Rome wasn’t inbuilt a day – writing requires observe, so maintain at it and also you’ll get higher. It could take some time for publishers to get again to you, however be affected person. Maintaining on prime of your comply with up emails will even assist this course of alongside, however bear in mind to not pester! You wish to have your identify of their heads, however you don’t wish to be generally known as the one who doesn’t cease badgering.
Be keen to just accept rejection if an editor is variety sufficient to offer suggestions in your work. Take their recommendation and be open – it is going to solely assist make you a greater author. Simply since you’re rejected the primary time you submit work doesn’t imply you must by no means once more undergo a writer (in truth, getting any reply in any respect suggests they could see potential). If the editor did ship you suggestions, take their recommendation as it is going to assist make your future submissions higher.
The sum of money earned varies from writer to writer, however usually punchlines could make as much as £150 per thought, whereas verses are likely to go for round £25. Cost varies enormously from firm to firm, and like all freelance work it generally takes some time to obtain cost. So initially this isn’t choice for regular revenue, nonetheless, with regular contact constructing, many individuals make a profession out of greeting card writing.
Nice analysis reads
There are some unbelievable books that may assist with the analysis course of:
The journal Progressive Greetings Worldwide affords nice info on publishers, information merchandise and business points. Publishers promote for freelance writers within the journal, a month-to-month publication that’s accessible by annual subscription of £50. Along with your subscription you additionally obtain particular annual dietary supplements together with ‘Phrases and Sentiment’ and a ‘Concentrate on Humorous playing cards’.
Artwork Supply, an editorial characteristic within the journal that promotes the skills of artists, has been prolonged to cowl verse writers. This publicity is free for writers, so if you wish to be featured, ship info detailing your fashion, material, and inspiration along with examples of your verses and your contact particulars to the Artwork Supply part editor (contact particulars could be discovered right here).
The Greeting Playing cards Affiliation web site can be one other great spot to search out freelance work.
Take a look at another nice cash makers in our primary article 10 straightforward methods to make fast money.
In the event you’ve had witty greeting card messages revealed then share your concepts and experiences in our feedback part under.